Feeling something something Hello honey bunny…

ImageThe new campaign song of Idea Cellular has gone viral. It has become a insanely successful.  The song is composed by Bollywood music composer Amit Trivedi who also worked for ‘English Vinglish’ and ‘Dev D’. He was rewarded with prestigious ‘National Award’ and ‘Best Direction-Music’ award for ‘Dev D’. The new Ad for this song is drafted by Idea’s agency ‘Lowe’.

Idea also came up with contest called ‘Honey Bunny Offer’ where The Participant is expected to shoot a video through his or her webcam singing the Honey Bunny Song in the application. The winners were awarded with Idea smartphones.

According to  Sashi Shankar, Chief Marketing Officer, IDEA Cellular “I’m delighted to see the phenomenal response to the lovable, hummable, ‘Honey Bunny’.  Talking about the lovable new campaign,  Shankar said, “In new age India, people are moving and relocating to towns and cities for education, career and family commitments, leading to more travel and communication requirements. Mobile telephony has effectively bridged distances, and Idea’s strong pan-India network offers seamless connectivity across the length and breadth of the country, connecting people with their ‘Honey Bunny’s’!”

Below is the full song lyrics…. keep humming..

Tu turu tu tu ru, tu turu tu tu ru
You are my pumpkin pumpkin
Hello honey bunny
I am your dumpling dumpling
Hello honey bunny
Feeling something something
Hello honey bunny
Honey bunny, toko toko -x2

How many times lady love
Had given me missed calls
What to tell you lazy luck
No battery at all
Idhar udharr heart pahunching
Like a ping pong ball ball ball ball
Tring tring tring hello honey bunny
Feeling someting something
Hello honey bunny
Feeling something something
Hello honey bunny, honey bunny
Toko, toko, laa laa laa
Laa laa la la… La laa la..

You have been such a stupid
Fellow that is what i thought
Making people fall in love
No other work or what
Got to know him better
When you enter the plot plot
Thanks to his idea
You are my honey bunny
I am your pumpkin piyaa
You are my honey bunny
Bole tring tring jiya
You are my honey bunny
Honey bunny toko toko
I am your pumpkin pumpkin
Hello honey bunny
I am your dumpling, dumpling
Hello honey bunny
Feeling something something
Hello honey bunny
Honey bunny, toko toko
Tring tring tring hello honey bunny
Feeling someting something
Hello honey bunny
Feeling something something
Hello honey bunny
Honey bunny, toko toko

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